I traveled to Onitsha
recently and just on the very day I arrived, on my street, a woman had finished
preparing rice and stew which she was going to take to the market for sale. She
went to take her bath but before she could come out, someone had lifted the
entire food.
The woman almost
collapsed. This type of theft we hear is now happening in Ekiti and Kwara
States and perhaps other states that we are yet to hear of. In Church
these days, there are prayer requests for unpaid house rents and school fees
with the exact amount being owed clearly stated. Sometimes one wonders if these
are really prayer requests or someone is tactfully seeking for someone in the
congregation to pity him and get the rent or fees sorted out. We have actually
seen that happen, yet the sheer number of these requests shows that indeed the
economy is biting.
How do we get out of
this mess as quickly as possible? You need to ask yourself this question, again
and again. If you are in a line of business that is receiving low patronage,
you definitely need to think of going where people are spending money. This is
the reason I took time to write on recession proof industries. Like I said in
that article, this is not to say that you’d abandon your passion. You need
money to fund that passion, and playing in industries like Agriculture gives
you that leverage.
This is a time when
people fall for all kinds of scam - get rich quick schemes and all worth not. I
plead with you to avoid any transaction that promises so much return on
investment in an extremely short time. If it’s too good to be true, it most
likely is. Instead of looking for Churches where you’d sow all kinds of seed
and even drink anointing oil in order to come out of your problems, settle
down, with your pen and paper and THINK. Find out why you aren’t making
money in your current business. Find out what you can do to turn around the
situation. You may need to create a master mind group that would help you come
up with robust solutions. I have a master mind alliance. No matter how
wonderful an idea is, you need to invest another mind in it. Get another pair
of eyes to look at the ideas you have penned down. They would see what you
missed. All great men in business have master mind alliances. You need one. If
you are the only person thinking about your business, you are already in
trouble. Lastly, you need to take action. What’s the use of thinking and
brainstorming without any commensurate action? Don’t enter into analysis
paralysis. When you have the basic information you need about your next line of
action, please act fast.
